Leap 2

McDonald’s Propaganda

An in depth look into the propaganda constructed by McDonald’s.

In this project I critically analyze ads produced by the fast food company, McDonald’s. Within this screencast I discuss both a print ad and a TV ad. I also discuss the propaganda techniques McDonald’s uses. I further take a look into the lifestyle and value that McDonald’s is trying to portray as well as the detrimental effects of this form of propaganda.


Works Cited
Jowett, G., ODonnell, V., & Jowett, G. (2006). Readings in propaganda and persuasion: new and classic essays. Thousand Oaks: SAGE Publications.
Obesity Facts & Figures. (n.d.). Retrieved March 07, 2018, from https://easo.org/education-portal/obesity-facts-figures/